Baking Trends

Since around 1938 when Ruth Graves Wakefield experimented with chocolate chunks and batter there’s been something about the chocolate chip cookie.

Winter months are perfect for comfort and holiday fun, and the baking industry’s trend forecasts for 2023 certainly reflect the notion of traditions old and new. Need to stock up on LloydPans Bakeware? Don’t forget the end-of-year sale, beginning Dec. 21. All orders over $250 through Dec. 31, 2022, receive 10% off, so make sure to browse now to stay on track with the baking trends of the New Year.

Retail Bakers of America: Gather your LloydPans bakeware, whip up your favorite ingredients and let’s bake! We’re excited to recognize some of the coolest, most innovative baking trends of the year this September 30, in honor of Retail Bakers of America National Bakery Day.

The LloydPans innovation team is baking up some stellar batches of cookies for end-of-year celebrations, and we’re mixing it up with some of the nation’s favorite trends.

The fruits of spring and summer weren’t just relegated to hotter months in 2020, as consumers looked for an escape to the tropics more than ever before. Bakers were inspired by exotic, citrus flavors this year, and the global influence was apparent in desserts on bakery shelves. 

Sweet comfort is the name of the game in baking for 2020, and the statistics are there to prove that consumers are craving sweet baked goods in rising numbers. To take it a step further, desserts infused with alcohol are trending even more this year, and the LloydPans innovation team predicts that the holiday season will prove to be even bigger in this category.

At the beginning of the year, Dawn Foods predicted that customization and personalization would take the cake — and other baked goods — during the year in its “Eight Food Trends to Guide Your Bakery in 2020” consumer behavior survey. Little did we know how true that forecast would be in a time where people need comfort, convenience and single serving offerings.

A splash of color in the baking community was a hit in 2020, especially in the second half of the year. Sprinkles and rainbow colored pastries and cookies provided a special surprise when consumers took a bite, along with a well-needed dose of happiness via brightly hued baked goods. 

National Cake Day is today, Nov. 26, so we’re continuing our baking trend series with some of the hottest cake trends of the year.  

Our baking trend list of 2020 continues, and the LloydPans innovation team would be remiss if we didn’t discuss the comforting, soft-baked-smell-wafting-through-the-kitchen delight that we call bread. Artisan bread was making a huge comeback before COVID, but when the pandemic hit, bread’s numbers were on the rise even more.